Want to write a regular blog for your business, but don’t have the time?
Commission me as your ghost blog writer and I’ll create pieces that provide compelling, accessible text about you and your services and/or your industry. I write for businesses and organisations, as well as individuals.
Frequency
Blogs can be an extension of your marketing efforts, but to be effective they need to be posted regularly - fortnightly or monthly at the very minimum. Regular effective blogs within your website can enhance your site’s Google ranking. It’s a way of showcasing your expertise and raising your profile in your sector. A blog can also convey the benefits of your products and services. Ideally your blog should be newsy and informative and if possible, take an angle. Rather than being hard sell, your blog should show in an interesting way why people need what you’re offering to the market.
Blog package
I offer an initial six-blog package (350-450 words each). This package includes:
- An upfront interview via phone or Skype to select blog topics and to find out about your business. This discussion will include identifying your market, your point of difference from your competitors and the problems to which you provide solutions and add value. We’ll also discuss key messages, frequency of posts and how your blogs will be promoted.
- Researching online to source any additional information
- Keyword search
- Writing and fine-tuning the blog
- Writing meta titles, meta description and tags/keywords
To find out more, contact me now |